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Type : Other Article

ICT Using Behavior and Perceived Information Needs of the Livestock Farmers in a AQUA and Warna Wired Village ICT Projects in Maharashtra State

V. K. Basunathe and Hema Tripathi

Abstract

The present study carried out to assess the ICT using behavior and livestock information needs of livestock information users in a AQUA and Warna Wired Village (WWV) ICT projects in Maharashtra state. Total 150 respondents selected randomly and desired information collected by direct interview method for study. Irrespective of the selected two ICT projects, majority of respondents were from medium (58.66%) followed by low (26.67%) and (14.67%) high category of livestock information user. More than half of the respondents belonged to middle aged group i.e. 35 to 60 years, male (94%), belonged to general category (64.66%), had high school level of education (30%), small farmers (45.33%) from medium gross annual income (62%) and (64%) medium size of livestock holding i.e. 2 to 7 animals. Possess Television (76.67%) followed by Mobile as information aids with medium ICT experience, using livestock information services once in month. However, respondents had insufficient knowledge of computer and internet (68.67%) preferred Marathi language (90%) for livestock information. Overall, majority of the respondents (66.33%) perceived moderate and higher (20%) need of livestock related information in the operational area of ICT projects. Selection of high yielding dairy animals (90.66%), urea molasses treatment (90.33%), seasonal management of crossbred (81.33%) in WWV and detection of heat (81.33%), cultivation of green fodder (86.66%) and silage and hay making (88%) in aAQUA whereas, more than 90 per cent of the respondents perceived information of disease of high yielding animals, preventive measures for contagious diseases of animals and vaccination schedule for dairy, poultry and goats as most appropriate information in aAQUA and WWV. More than 80 per cent respondents perceived information of markets and prices, insurance of livestock, financing sources and government policies as appropriate to most appropriate however, innovative animal husbandry technologies information perceived as most appropriate by 94.66 per cent and 97.33 per cent respondents in aAQUA and WWV projects.

Keyword: Use of ICT; Information needs; Livestock farmers; ICT project;

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