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Type : Other Article

Determinants of ICTs incc

Raksha and Shaik N. Meera

Abstract

Attitude is an individually attributed emotion, belief of behavioural tendency an individual has towards a specific abstract or concrete object. Attitude is defined as the degree of positive or negative affect associated with some psychological object. The effective use of ICTs in agricultural extension system is affected by many factors which are directly or indirectly related with the extension personnel. Therefore, an effort was made to study the factors determining the attitude of agricultural extension personnel towards the use of ICTs in agricultural extension system in Ranga Reddy district of Andhra Pradesh to know about the factors affecting the attitude of agricultural extension personnel towards the use of ICTs in agricultural extension system. Total 180 respondents were studied for the study. Results show that the independent variables viz-, education, number of years of service, possession of smart gadgets, sources of awareness about ICTs, methods of learning ICTs, trainings received, innovativeness, scientific orientation, information management orientation and orientation towards extension service profession are positively and significantly correlated with attitude of agricultural extension personnel towards use of ICTs in agricultural extension system whereas age is negatively and significantly correlated. Thus, the factors which are positively governing the attitude of extension personnel towards use of ICTs in agricultural extension system should be well taken care to promote efficient use of ICTs in agricultural extension system

Keyword: Attitude; Extension personnel; Information and communication technologies; Extension system;

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