Context: This study unveils the transformative journey of the Murshidabad Agro Producer Company Limited and the exceptional success achieved by the Farmer Producer Company (FPC) in enhancing farmer livelihoods, promoting sustainable practices and fostering community resilience. Objective: The objective of the study is to comprehensively analyze the factors, Contributing to the success of the FPC and extract valuable insights for the broader understanding of effective agricultural models. Method: Employing a mixed-method approach, the study combines qualitative and quantitative analyses. In-depth interviews with key stakeholders and field visits provide a holistic understanding of the organizational structure, economic impact and innovative practices of the FPC. Results and Discussion: Economic impact analysis demonstrates a substantial improvement in farmer incomes, validating the FPC's role in enhancing agricultural profitability. Innovative practices, such as crop diversification and technology adoption, emerge as key drivers of success. Community engagement and social initiatives further underscore the FPC's commitment to holistic rural development. Significance: The study contributes to the literature on Farmer Producer Companies, offering insights that can inform policy decisions, guide future agricultural initiatives and inspire similar endeavours globally. The success story of Murshidabad Agro Producer Company Limited serves as a valuable case study, demonstrating the potential of FPCs to drive sustainable agricultural development and community well-being. This research provides a nuanced understanding of the factors underpinning its success, emphasizing the need for collaborative, community-driven approaches in shaping the future of agriculture.

Keyword: Farmer Producer Company; Success; West Bengal; Farmers’ Income,