It was found that the jute variety JRO-524 produced maximum fibre yield (30.94 q/ha) followed by JRO-8432 (30.22q/ha), JRO-66 (29.87 q/ha), JRO-128 (29.55 q/ha) and JRO-524E (28.60 q/ha). In terms of cost benefit ratio of the varieties; JRO-524 was found most suitable (1:36) closely followed by JRO-524E (1:34), JRO-8432 (1:32), JRO-66 (1:31) and JRO-128 (1:31). Farmers perceived JRO-524 as the most suitable variety in the study area. Majority of farmers had reported that they had to face middle men (67.70%) while marketing of jute because of lack of grading of jute in the market (34.38%). The other major constraints faced were, lack of reasonable price in the market (31.25%) and no interaction between Government and jute mills for jute purchasing (16.67%).

Keyword: Fibre yield; Marketing; Grading