Factors Influencing Attitude of Extension Professionals Towards Principles of Extension Education

Akanchha Singh, Basavaprabhu Jirli and Ashok Rai


The role of extension in uplifting the condition of rural people is becoming prominent with the passage of time. Extension professionals have a responsibility to help the people in improving their livelihoods. In order to accomplish such tasks they follow certain principles which act as guidelines for them to deal with the rural situation. It is important to test that whether extension professionals are positive toward the principles of extension education or consider it outdated. The attitude of extension professionals toward principles of extension education lead to its applicability or inapplicability in field situation. Considering this pertinent issue the present paper is an attempt to determine the attitude of extension professionals toward principles of extension education and how this attitude is correlated with other variables. Data were collected through structured interview, administered on 100 extension professionals of Bhagalpur district of Bihar in the year 2016. The findings revealed that majority of extension professionals had favorable attitude (69%) toward principles of extension education. While about 14 per cent were having unfavorable attitude. Even though it is one time response of respondent for the statement; it is having implication on extension services. Identifying these implications was one of In-Tension of the study. Communication behavior (0.251) and extension system link (0.334) of the respondents had significant relationship with their attitude regarding principles at 1% significant level. In order to make attitude of extension agents more affirmative toward the principles of extension education the paper recommended extension workers to undergo regular exposure to formal, informal and mass-media sources, training, demonstration workshops, and conferences.

Keyword: Principles; Attitude; Variables; Correlation; Extension;

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