Opinion of Farm Women toward Components of TV Programmes

Neha Goswami] and Asha Godawat

Abstract


The present study was undertaken with the main objective to find out the opinion of respondents about farm and
home related programmes. For the investigation only those channels telecast farm and home related programmes
were selected i.e. DD Rajasthan, ETV Rajasthan, DD Kisan and Z Khana Khazana. The study was conducted in four
villages of Badgaon Panchayat Samiti of Udaipur district, Rajasthan. The total sample comprises of 100 farm
women. An interview schedule was prepared by the investigator and interview technique was used for data collection.
Frequency distribution, percentage and mean weighted scores were used for analysis of data. Majority of the
respondents were in the age group of 30-40 years and 60% had most favourable and 40% had favourable opinion
towards the various components of farm and home related TV programmes. None of respondents had unfavourable
opinion towards any of the component of TV programmes.


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